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23/01/2014

How to Build a Website - Day 15 - Google Adsense

Day 15 Apply for a Google Adsense Account to Monetize your Income Earning Website

Google Adsense will be your first site monetization option

This step is NOT mandatory as while having Google Adsense ads on your website may keep you off of getting your affiliate commissions - but we'll cover the topic later on. Still keep in mind that if you don't want to bother with the setting of a Google Adsense account, you don't have to.

Google Adsense was in the past the fastest and simplest way to make money online. For this reason I used to recommend applying for such an account. So let's talk through it.

In order to be approved for Google Adsense, you will apply with your new website link. Normally you should be able to apply using your Blogger blog but Google has made clear that they prefer a self hosted website over a platform for their applications.

Once your application is approved, you can log into your account and create your first Adsense blocks. These will be displayed on your main website.

Tips to maximise your Adsense revenue:


  • Embed your Adsense codes IN your content area (for example, let it float to the right or to the left of your text),
  • Preferabilly use 250x250 or 336x280 sizes,
  • Use colors that match your site or simply use black and white ads (I recommend removing the border, though).

You may add up to three Adsense blocks on your page PLUS 1 Adsense Themed Unit.

Check your page title and meta description in order to have relevant ads on your page and change your page title to reflect exactly the topic of your page. Check your Adsense account to make sure your impressions count is greater than zero.

One thing that has changed since the day I wrote this course is that you now also should go to your Adsense account and look for the user history part, then disable all "use history" fields. This should be done as otherwise Google will display your readers' past search history related ads on your site. And you don't want them think you aren't professional or serious. Nor do you want your coffee machine site feature travel ads... 

If you don't plan on adding such ads to your site, then you can skip this step and write a few additional articles instead.


Posted by Holly Day

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