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| keyword search for the term "recipes" |
In the last post we covered the two niches that are popular these days and out of them you can find materials for you to write about.
Today we're going to see how you can find out if a niche is popular and how much.
One of the questions you would surely ask is: is your niche going to get traffic? Well it all depends on the popularity of your topic and also on the quality of your content, your ability to promote it where it should be promoted...
The two niche markets I listed in a previous post are big traffic drivers. Both recipes and crafts generate traffic to a website. Mostly because all of us on Earth eat each and every day and because there always will be people looking for things to make by hand, for whatever reason (they enjoy homemade things, they are short on budget and want to make things themselves, etc.)
All in all food and crafts are definitely good in terms of traffic.
So now you're going to have to choose the kind of recipes or crafts that are going to send potential buyers to your soon-to-be published ebook (or Kindle book).
Let's take the recipes as an example. They are a huge traffic driver term as you can see in the picture on the right. The search volume for the term "recipes" itself is 244,875. As a matter of fact, owning a recipe website is profitable and there is no reason to not plan to make money selling online recipe ebooks!
Recipes are really huge traffic drivers.
And as you can see in the chart above, average recipes are not the only ones to be searched for. Dieting recipes are also extremely popular (see Weight Watchers Recipes). As you can see there is a huge amount of recipe amateurs searching for ideas for what to cook or bake online.
Don't these numbers make room for some recipes to be published and seen? I do think so. Naturally you will want to find a narrower topic to create your ebook (or Kindle book) about.
Think about this: if you build a website related to recipes and create a recipe ebook about, let's say, "chicken recipes", you might end up selling a bunch of such ebooks since the term "chicken recipes" is searched 27,954 times.
There's no need to say more than, if you wish to start making money selling recipe ebooks, then, do so.
Let's take an eye on the craft opportunities now:
As you can see the niche is profitable. There is a good search volume for the keywords listed on the graphic, the competition isn't too ard for the four first keywords and as you can see the highest potential keywords for this market is "art crafts for kids". This won't let your audience know what exactly you're about to sell to them, therefore you will want to refine the keyword phrase a bit.
The Easter crafts keyword (I chose this one because the holiday's quickly approaching) above shows that for a good search volume, "Easter kids crafts" doesn't have a huge competition and, therefore has some potential. There are some keywords with low competition rate, you thus will want to choose these unless you wish to refine the other ones.
Obviously, if you want to focus on the "knitting" niche that is part of the craft market, you will search for "knitting" related keywords to exploit and not "crafts".
See you on Tuesday for a new episode of our short course on how to sell ebooks online.
Posted by Holly Day
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